Articles

Sitemaps

Sitemaps are simple discovery files, but they are only useful when they reflect the site that can actually be crawled. These articles look at generating and submitting them as part of SEO delivery, with an emphasis on keeping the output current rather than treating XML as a one‑off configuration task.

Planning a platform change?

I help teams make difficult platform work clearer, from architecture decisions and migrations to launch recovery, performance, and search visibility.