About Me

I'm John, an awardwinning senior software engineer and technical lead. I work with clients and teams building, improving and stabilising modern web platforms, often with React and Next.js. I work in London and across the South East, or remotely from my seaside studio in sunny cloudy Brighton.

I have over twentythree years of handson web development experience (sixteen as a contractor). My work spans implementation, architecture, performance and technical SEO, alongside technical leadership that includes standing up teams, shaping software engineering departments, defining standards and mentoring developers through delivery.

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Professional Approach

First and foremost, I am a passionate technologist who specialises in webbased software engineering and frontend architecture. Driven by a mix of creativity and pragmatism, I use my love for the craft of web development to advocate for fundamentally wellengineered, maintainable, testable, accessible, and scalable software.

I am a friendly and creative problemsolver; a handson technical leader and engineer who uses my expertise and experience to guide teams, champion change, and improve the web for my clients and their customers. I foster an environment where engineering teams can do their best work. I develop thoughtful, strategic solutions to online problems and design and implement beautiful, accessible, and performant code.

In More Detail

As a contract software engineer, I've had the privilege to be involved in a wide range of exciting and varied projects, teams, and technical contexts, using different approaches and technologies. This experience has made me adaptable and confident in unfamiliar codebases, able to understand new frameworks quickly, work with existing architectural constraints, and help teams move forward.

My experience includes years of development across React, Angular, Polymer, and Clojure ecosystems, integrating with Java, .NET, Python, PHP, Episerver and AEM where the wider platform needed it. I have worked with a wide variety of clients and businesses, from customerfacing household brands and enterprise software delivery to smaller greenfield projects where the technical foundations mattered from day one.

As an accomplished principal engineer, I am confident taking technical leadership across teams, departments, clients and stakeholders while staying close to the implementation detail. I bring a levelheaded mentoring style to my teams. In the everevolving field of web development, I work hard to stay abreast of emerging technologies, and I'm always happy to share that knowledge with others.

My current preferred tech stack centres on Next.js (both App and Pages Router) with React, TypeScript and SCSS, typically supported by webpack and GraphQL. Earlier in my career I delivered largescale Gatsby builds, but my work now focuses on modern Next.js architecture and performanceled replatforming. I've contributed to both the Next.js and Gatsby projects, initially during Gatsby's peak adoption phase, and more recently through Next.js contributions that align with my focus on scalable, productiongrade platform engineering.

That focus on frameworklevel engineering began earlier in my career through my involvement in the opensource development of the SproutCore framework. SproutCore was later adopted by Apple for their MobileMe web applications and eventually evolved into Ember.js, a grounding that helped establish my longstanding focus on robust frontend architecture.

Away from my laptop, I watch disaster films and occasionally read (and write) scifi. I am a LEGO nerd who was thrilled when my sixyearold wanted to build spaceships with me, although I was less thrilled when those same spaceships found their way into the company of her burgeoning unicorn collection...

I was once part of a relatively successful band and toured alongside the sorts of indie and Britpop names you would probably recognise. I starred fleetingly in a popular music video. I am a published author and a retired public speaker.

I am a qualified rally driver and an everyday petrolhead, although you are more likely to find me driving my family around in a very sensible Volvo now. I enjoy the occasional meal out and have been known to try my hand at cooking, which sometimes results in us getting a takeaway after I've burnt the dinner.

Above all, I am privileged to be a husband and father to two young girls. Since the arrival of our first daughter nine years ago, and our second five years later, you will most likely find me rounding off the day exhausted, covered in stickers or glitter, and uncontrollably humming The Peppa Pig theme tune.

Upcoming Availability

I am currently leading a new digital transformation engagement. I have limited availability for selected consulting and engineering delivery from September 2026.

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